Look as brilliant as your pictures will with the
Cyber-shot® DSC-W55 digital camera. Powerful,
colorful and pocket-sized, this ultra-compact camera
offers superb 7.2 megapixel imaging, Carl Zeiss® 3X
optical zoom lens, high ISO 1000 sensitivity for
low-light shooting and Stamina® battery power for up
to 380 shots. A bright 2.5" LCD screen helps you
compose shots, check results and read menus even in
bright sunlight. 56MB of internal memory lets you
capture the moment without a flash memory card. And
a built-in slot for optional Memory Stick Duo™ media
makes it easy to save and exchange photos. The
Cyber-shot® DSC-W55 is available in four stylish
colors including blue, pink, black and silver.
7.2 MP Super HAD™ CCD
More megapixels give you more detail and
definition when you make big prints or crop in tight
on your subject. The advanced Sony® Super HAD™ (Hole
Accumulated Diode) CCD design allows more light to
pass to each pixel, increasing sensitivity and
reducing noise.
Carl Zeiss® 3X Optical Zoom Lens Design
A top-quality Carl Zeiss® 3X Optical zoom lens
design helps the DSC-W55 bring distant subjects
closer and lets you frame shots quickly for better
composition -- a real advantage for family sports,
outdoor fun and travel photos.
Large 2.5”1
LCD Screen
The DSC-W55 provides a large, bright LCD screen
for composing shots, checking results, sharing your
photos on location and reading camera setup menus
even in full sunlight.
High Sensitivity Mode
With high sensitivity of ISO 1000, the DSC-W55
gives you better shots in low light so you can shoot
without flash to preserve the mood -- great for
birthday parties, indoor gatherings and candid
portraits.
Clear RAW™ Noise Reduction
The original Sony Clear RAW™ NR (Noise Reduction)
image processing technology helps suppress color
noise that can accompany high-sensitivity shooting.
56 MB Internal Memory
The DSC-W55 allows you to capture a large number
of images without a flash memory card, so it’s great
for traveling or for quick candid snapshots.
Memory Stick Duo™ Media Convenience
The DSC-W55 also has a built-in slot for optional
Memory Stick Duo™ or Memory Stick PRO Duo™ media --
the compact, high-capacity storage media that make
it easily to upload photos to your computer or make
lab-quality prints at home on your Sony Picture
Station™ digital printer (sold separately).
Function Guide Text/Icon Display
An on-screen Function Guide text/icon display
makes it easy to learn the camera functions that
give you greater creative freedom to adjust photo
settings.
Versatile Color Modes
The DSC-W55 gives you greater creative freedom to
adjust color mode for the creative results you want
-- with Natural setting for subtle colors, Rich
setting for more intense colors, in addition to
Monochrome and Sepia color settings.
Convenient Photo Modes
To adjust quickly for specific shooting
situations, the DSC-W55 lets you choose from several
convenient photo modes: Auto, P-Auto, and Scene
Selections for Twilight, Twilight Portrait,
Landscape, High Sensitivity, Soft Snap, Snow, and
Beach environments.
14X Smart Zoom® Feature3
The Sony Smart Zoom® feature intelligently “crops
into” the central portion of interest in your photo,
avoiding the image degradation of other digital
zooms.
MPEG Movie VX Fine Mode
The DSC-W55 can capture VGA (640 x 480)
audio/video clips at high frame rate (up to 30
frames per second4),
with length limited only by the capacity of your
media.
Stamina® Battery Power
Sony lets you capture up to 380 shots2
with a fully charged NP-BG1 Lithium Ion battery --
enough shooting capacity to cover a long weekend or
a whole vacation.
Burst Mode-2
You can fire off four shots automatically at 7.2
MP mode or up to 64 shots at VGA Standard mode -- a
great way to capture a child’s first steps or a
pet’s best tricks.
Picture Motion Browser Software
Supplied software makes it easier to upload,
organize and search photos on your PC -- and
provides a convenient map view function to sort
photos by location and display their origin on a
world map by using an optional GPS unit.
